about us

 

Our passion:

Dressed is a family owned and operated New Zealand fashion label; started and continually driven by a true love of fashion and style. 

The Dressed muse is an everyday New Zealand woman. Our styles are designed to be easy wearing with specific attention to creating feminine cuts that flatter all ages and body shapes. Designs are classic yet contemporary, stylish yet simple, and timeless with exceptional tailoring and fit. Our collections have a heavy reliance on natural fabrics and an easy-wearing attitude making it easier for New Zealand women to get dressed; no matter what the occasion.

 

Our mission:

Our mission is to inspire women to invest in their wardrobes, supporting the slow fashion movement. All of our pieces are crafted to the highest quality and designed to last a lifetime. For any occasion - a business meeting, a social event, out on the school run or for a long lunch with friends – Dressed ensures any wardrobe can be adaptable and easily transcend from travel to function in a fluent and accessible way. 

 

Our production:

The majority of our production is carried out in Canterbury, Blenheim and Auckland. Our basic t-shirt and crew range are sourced from an Auckland based import company and printed/embroidered locally in Geraldine.

All of our garments are made to order, meaning we only produce what has been ordered each season by our retailers and for our own online store. Small runs mean less wastage and a unique garment for our customers where there may only be 30-50 of within the whole of New Zealand.

Our passion for the New Zealand fashion industry is why we created Dressed, however to keep prices realistic for our basics t-shirt and sweatshirt range these had to be sourced offshore. Rest assured we have made sure this company has the highest ethical standards and supports the factory workers by paying them a living wage.